We are not shy about facing up to our responsibilities.

We will act accountably in all that we do and endeavour to ensure that all our staff, partners and members of the supply chain enjoy the protection of local labour and health and safety laws.

We work, wherever possible, within the framework of the United Nations Declaration of Human Rights. As such we will not work with any organisation, be they suppliers, customer or partner, that we believe fails to uphold basic human right, or in our view, has links to oppressive regimes.

We are ethically aware and will not support irresponsible marketing of goods or services to children or the socially deprived.

In short, we subscribe to the Google maxim – Don’t be evil!